Website Audio – A Weapon For Internet Marketers
Website Audio – A Weapon For Internet Marketers
By Priti Royand Pratt Roy
What is web audio/website audio?
Web audio means adding audio to websites. The audio may be streaming/non streaming type. Streaming audio is of most demanding. In streaming audio technology the sound is being played as frame by frame basis i.e each frame contains sound information so that when a person is downloading a webpage which contains streaming sound, the sound can be heared with each frame downloaded but for non streaming case the sound can be heared after total sound file is downloaded which is embedded in the webpage.
What web site audio software can do for you
There are many web audio softwares in the market.All are almost same,they only differ in price.So a person interested in web audio must find the correct one which is low cost and reliable.
- Record voice from PC microphone) to website
- Add music(mp3/wav) or
- Can add sound to mp3 file also to flash buttons
- Some can record text directly to website(flash buttons) or mp3 files(I found only one such kind)
Where you can use web audio
- Online resume for example an online resume with a voice describing your skills and your strong points etc.
- In your blogs to make the people hear your voice or music (streaming audio)
- For any person who has a website
- Production demos
- Music demos(in music related site)
- Can make your website more personal b adding your own voice to website
- Online Radio Stations
- Voiceover Artists
- Production Companies
- Production Music/Effects Providers
- Musicians
- Online Resumes
- Bloggers (just imagine a how attractive your blog site may be if it has voice message of yours on each day-no doubt a huge traffic will be there to your blog site)
- Anyone with a website!
Why Web audio can boost the traffic to a website
Voice attracts visitors to stay longer, which improves your chance of the visitor taking action, whether it’s buying a product, signing up for a newsletter, or filling out a survey. The typical visitor will listen to your entire audio clip and view your webpage in the process.
Voice increases visitor confidence because they actually hear someone talking to them energetically about your site and your products, giving your website more credibility.
Voice reduces help requests, a friendly voice helps your visitor understand what to do, so you save on customer support time and costs.
Voice helps people complete their orders. Statistics show that having voice on an order form increases order completion by 30% or better. Just remind them about your guarantee, your secure site and give them a few instructions to guide them through the order process.
With Voice, you convert more visitors into customers, which means more cash to your bottom line. Audio adds a whole new dimension to your website that will captivate and motivate your customers.
Why does voice make such a difference? Because it…
- gives your website personality.
- builds rapport and trust.
- is a natural sales medium that people relate to.
- makes your website easier to understand.
Adding Voice can Dramatically Improve your Conversion Rate. Think about it. The more senses the customer uses, the more impacted his or her experience and memory will be during and after visiting your website. Placing audio on your website increases your visitors awareness and motivation by what they both see and hear. Just the enthusiasm alone from an audio clip can cause people to buy that wouldn’t otherwise.
Don’t take our word for it listen to the testimonials in the left column and hear for yourself how powerful audio can be.
We predict that 95% of all websites will have some form of audio built into them within two years. That’s because once a visitor has experienced the personal touch and warmth of a voice enabled website, or received voice emails, they never look at a plain text sites the same again.
Can you afford to miss out on the benefits of having voice on your site? Don’t let your website and emails go another day in dead silence. Convert more visitors into customers and increase sales .
How you can increase traffic by using web audio software
- A few tricks
(written by J Paul -Marketing executive of reputed MNC)
Ad voice to homepage: A welcoming personal voice can make your website more reliable to visitors.
Giving voice based instructions to website visitors: Many websites loose their sales because their visitors always find difficulty for what to do next. Introduction of voice based flash button which give instructions to true buyers can help them much and less likely for you loose your customers.
eZines: You can promote new ideas to your subscribers by adding audio commentary
ebooks alternative audio eBook: You can sell the audio tutorial just by recording audio of your specialized subject and making a flash audio button instead of typing an eBook which takes weeks to prepare.
Audio emails: Add tour voice to your emails makes it more personal than ever.
Updates using audio:To let your website visitor know about the updates you can record audio about the updates instead of writing them.
website audio site:
http://www.bik-audio.bsystems7.com
Priti Roy and Pratt roy
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